Privacy policy.

Privacy Policy

Last updated: July 2025

At Erica Richie Ltd, we are committed to protecting your privacy and handling your personal data with transparency and care. This Privacy Policy outlines how we collect, use, and protect your information in accordance with the UK General Data Protection Regulation (UK GDPR).

1. Who We Are

Erica Richie Ltd is a company registered in England and Wales.
Company No: 16279768
Registered Office: 3rd Floor, 86-90 Paul Street, London, EC2A 4NE
Email: hello@ericarichie.com

2. What Information We Collect

We may collect the following personal data when you use our website or sign up for our waitlist or newsletter:

  • Your name

  • Your email address

  • Your size preferences or style interests (optional)

  • Any other information you voluntarily provide

3. How We Use Your Information

We use your personal data to:

  • Add you to our waitlist and notify you of product launches or restocks

  • Send marketing emails, newsletters, and updates (with your consent)

  • Understand customer preferences to help with product planning and stock decisions

  • Respond to any enquiries or requests you send us

We will never sell or share your personal data with third parties for marketing purposes.

4. Legal Basis for Processing

Under UK GDPR, the lawful bases we rely on for processing your information are:

  • Consent – You have given clear consent for us to process your data (e.g., signing up to our mailing list).

  • Legitimate interest – To improve our offerings and understand customer preferences.

You can withdraw your consent at any time by clicking “unsubscribe” in our emails or contacting us directly.

5. How We Store and Protect Your Data

Your information is stored securely using trusted email marketing platforms and is only accessible to authorised personnel. We take appropriate measures to protect your data against loss, misuse, or unauthorised access.

6. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data

  • Object to or restrict certain processing activities

  • Withdraw consent at any time

To exercise any of your rights, contact us at hello@ericarichie.com

7. Third-Party Services

We may use third-party platforms such as email marketing tools or analytics services. These services process your data on our behalf and are also required to comply with data protection laws.

8. Cookies

Our website may use cookies to improve your browsing experience. You will have the option to accept or reject non-essential cookies when you first visit the site.

9. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date.

10. Contact Us

If you have any questions or concerns about your personal data, please contact:

Email: hello@ericarichie.com
Erica Richie Ltd
3rd Floor, 86-90 Paul Street, London, England, United Kingdom, EC2A 4NE

If you're not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): www.ico.org.uk